Tuesday, September 15, 2009

Are You Accessible to Your Customers?


I learned something new the last few weeks while surfing for a vendor to provide a party room on line. Out of all the vendors I looked at, only one had a phone number. Do they have any idea how many potential customers they are losing on a daily basis? I filled out many contact forms and in some cases never received a reply. In other cases, we played message tag through emails. I, myself, have a toll free number on my website. Since January, I have had over 50 phone calls. At least three quarters of those calls have turned into sales. The other quarter has been people calling to sell me something.

I really needed to talk to a "live" person to ask questions that I felt were important since I had little experience in the online party world. The questions to the vendor may seem trivial, but to you the customer they are important. That reassurance that there really is someone "real" behind the website is worth it. So why don't more websites provide a toll free number? I don't know the answer to that, but I really think they should check into it. It just may be the trick to boosting their online sales.

1 comment:

  1. Toll free phone numbers can bring your company nationwide appeal. Without a link to a specific geographical region, there are unlimited potential customers calling your 1-800 number. But sometimes too much of a good thing can actually be bad for business. They may be an area that you cant service--and you don't want to pay for incoming calls from that area code to your toll free line. I have been using toll free numbers for years now and i love it. An overall my calls are 90% sales and the other are just request info or they are just not ready. I checked all around to find the best deal on a toll free and i found www.tollfreenumber.org You get to own your toll free and you only pay for your minutes you cant bet that.

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