Are You Accessible to Your Customers?

I learned something new the last few weeks while surfing for a vendor to provide a party room on line. Out of all the vendors I looked at, only one had a phone number. Do they have any idea how many potential customers they are losing on a daily basis? I filled out many contact forms and in some cases never received a reply. In other cases, we played message tag through emails. I, myself, have a toll free number on my website. Since January, I have had over 50 phone calls. At least three quarters of those calls have turned into sales. The other quarter has been people calling to sell me something.

I really needed to talk to a "live" person to ask questions that I felt were important since I had little experience in the online party world. The questions to the vendor may seem trivial, but to you the customer they are important. That reassurance that there really is someone "real" behind the website is worth it. So why don't more websites provide a toll free number? I don't know the answer to that, but I really think they should check into it. It just may be the trick to boosting their online sales.

Back to Business

Ok, well the reason I haven't been posting on this blog is because I have been out of touch with the internet for 6 weeks and then I was overwhelmed with emails when I returned. Hopefully, all is well now and I can get back to the business of promoting my business and have some fun doing just that!

Just before I left town for 6 weeks, I started venturing into the world of social media (Facebook) as an additional way to promote my business. Wow! If you are not participating in this incredible way of marketing yourself then you need to start NOW! My website's traffic increased 244% in one month! Call me crazy for doing this and then leaving town though, because my email was through the roof!

So one of the fun things about Facebook is you can start a group about just anything. My first group is called "Pearls of Wisdom". I really tried to come up with a group name that also hinted at who I am - WhatEver Accessories. I'm at almost 400 members and growing daily. This group was designed for just women, but you can have many groups in many niches. What a great way to network! If you want to work with me and grow your own groups, join Facebook, ask me to be your friend and join one of my groups. Let Social Media help grow your business!

I look forward to hearing from you,

Sandi